Superb picture quality ; Great new OS and remote control ; Some HDMI 2.1 compatibility

Some HDMI 2.1 omissions ; No UK TV catch-up services ; Quite pricey

Brightest OLED TV Exceptional HDR performance Perfect black levels Stunning detail

VRR still missing

Frankly, the A90J is a work of art and a feat of engineering. I absolutely love it. The challenge is its price, but, fortunately, prices go down over time. Price aside, the A90J is one of the finest TVs you can buy in 2021, and perhaps beyond. It may...

Punchiest OLED HDR pictures yet ; Awesome motion and upscaling processing ; Ultra-minimalist design ; Immersive, open sound

No VRR or 4K/120fps with Dolby Vision ; No Dolby Vision game mode ; Missing UK streaming apps

The Sony A90J is a mind-blowing television, offering some of the best HDR performance of any TV so far, matched with Sony's impeccable motion and upscaling processing. It's so vibrant, so rich, so engrossing – it's right at the peak of 4K TVs today. It...

Supremely punchy and sharp ; Peerless motion processing ; Excellent sound by TV standards

Missing/buggy HDMI 2.1 features ; Lacks UK catch-up apps ; Pricier than most rivals

As long as you can live with its HDMI 2.1 limitations, the Sony A90J is the best TV you can buy right now

Outstanding picture quality ; Superb motion handling ; Impressive sound

No VRR (yet), buggy 4K@120Hz ; Missing UK catch-up apps ; Expensive

It’s a pricey proposition, but the A90J justifies its premium positioning with a superlative picture and sound performance

Beautifully natural and contrast-rich pictures ; 25% brighter picture potential than predecessor ; Excellent sound quality ; Robust but elegant design

Expensive versus some OLED rivals ; Still awaiting a VRR firmware update - so not great for gamers ; Dolby Vision gaming limitations ; HDR colours occasionally show signs of mild banding/striping noise ; Pricey considering the rivals

This 4K OLED set's combination of a new high brightness panel with Sony’s Bravia XR processing system is a match made in heaven, delivering some of the most outright beautiful pictures the TV world has to offer. A few key features are still missing...

Displays proper chroma 4:4:4. Low input lag. Google TV platform is smooth and easy to use. Wide HDR color gamut. Removes 24p judder. Near-instantaneous response time. VRR and ALLM support after firmware update. Image stays accurate at most viewing...

Doesn't support 1440p @ 120Hz. No FreeSync support. May not be bright enough for some. Risk of permanent burn-in. Low frame rate content may stutter.

The Sony A90J is an amazing TV for mixed usage. It delivers exceptional picture quality for movies and TV shows, and its near-instantaneous response time results in smooth motion for sports and video games. While it doesn't get as bright as an LED TV,...

Outstanding picture quality in every respect ; Unusual and effective sound system ; Nice new Google TV interface

No UK TV catch-up services (yet) ; Not the wall-hangiest TV you can buy ; Not cheap

At a glance, that price might seem optimistic – but everything the Sony does, it does to a dizzily high standard, and in the end the price seems absolutely fair enough.